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Client: A start up for new anti-fouling booster biocide
The Project: The client had developed and gained approval for their product and needed to accelerate its entry to market.
Our Role: Safinah was retained for a number of years to assist with support to potential buyers of the raw material and end-user targeting to create a pull demand for the material.
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How Safinah Added Value: Client product now in two formulations from leading paint companies with others to follow. Meetings with potential end-user ship owners are made.
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